Digital River to Exhibit at Search Engine Strategies Conference & Expo 2007
Booth features Direct Response Technologies and the newly enhanced KeywordMax paid search bid management tool
MINNEAPOLIS, Aug. 15, 2007 — Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, today announced that its business unit, Direct Response Technologies, will exhibit at the Search Engine Strategies Conference & Expo 2007. The exhibition and conference is being held Aug. 20-23, 2007, at the San Jose Convention Center in San Jose, Calif.
During the conference, Direct Response Technologies, a leading provider of affiliate technology and e-marketing solutions, will host booth #1514 in America’s Hall 1. The booth will feature the next generation of its KeywordMax™ paid search bid management tool, which has been significantly enhanced to give users more flexibility and scalability when it comes to running larger, more sophisticated paid search campaigns. The newly updated version enables marketers to cater to global markets with multiple languages, use the same keywords concurrently during multiple campaigns, simplify the application of business rules across campaigns, and expand their keyword bid capacity threefold.
Search Engine Strategies Conference & Expo 2007 is a global conference and exposition series focused on the search engine advertising market. For more information about SES San Jose, visit: http://www.searchenginestrategies.com/sew/sj07/index.html.
About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for more than 40,000 software publishers, consumer technology manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; Tokyo, Japan; and Shanghai, China. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.
Digital River is a registered trademark and KeywordMax is a trademark of Digital River, Inc. or one of its affiliates. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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