Digital River to Exhibit at ad:tech San Francisco 2007
MINNEAPOLIS, April 17, 2007 — Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing, today announced that the company and its business unit, Direct Response Technologies, Inc., will exhibit at ad:tech San Francisco 2007. The exhibition and conference is being held April 24 - 26, at the Moscone Center in San Francisco.
Digital River and Direct Response Technologies will host exhibit booth 5849, located in the Moscone North hall. The booth will feature Digital River’s oneNetworkDirect™ affiliate network. oneNetworkDirect gives affiliates access to one of the largest selections of digital software products, including some of the market’s newest utilities and leading anti-virus software and multimedia programs.
The booth also will feature affiliate marketing services from Direct Response Technologies, including its KeywordMax™ paid search bid management tool, DirectTrack® CrossPublication™ community and DirectTrack® BidManagement service. The DirectTrack CrossPublication community is an affiliate network that enables affiliates to exchange advertising and affiliate offers. The DirectTrack BidManagement service is the first integrated offering in the affiliate market to combine an affiliate platform with a paid search tool. Both services, as well as oneNetworkDirect, are powered by the DirectTrack affiliate platform, which supports the sale of physical and digital goods across a wide variety of affiliate models, including sales, clicks, leads and impressions.
ad:tech San Francisco is a two-day, interactive advertising and technology exhibition and conference dedicated to connecting all sides of today’s brand marketing landscape. More information about ad:tech San Francisco can be found at http://www.ad-tech.com/sf/.
About Direct Response Technologies, Inc.
Direct Response Technologies, Inc., a business unit of Digital River, Inc., offers Web-based direct marketing services and an affiliate management platform that enable online merchants to track, manage and report on their affiliate relationships, partnerships, and keyword buys with search engines. Direct Response Technologies is located in Pittsburgh, PA.
About Digital River, Inc.
Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.
Digital River and DirectTrack are registered trademarks and oneNetworkDirect, CrossPublication and KeywordMax are trademarks of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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