Digital River Launches Multi-Channel E-Commerce Operations for Lucion Technologies
Supports online sales and delivery of paperless office and file management software
MINNEAPOLIS - Nov. 1, 2006 --Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing, today announced that it is providing e-commerce services for Lucion Technologies, LLC, a developer of file management, automated document imaging and file protection systems. Digital River is managing the online sale, marketing and digital delivery of Lucion’s paperless office and file management software and the company’s online backup solution. The software titles are being sold at www.lucion.com in an online store built and hosted by Digital River as well as through hundreds of online retail, content and portal sites in the Digital River oneNetwork™ online marketplace.
“In our experience, companies that effectively implement site merchandising and sell through multiple online sales channels are well-positioned to increase their brand awareness and grow their online sales,” said Don Peterson, Digital River’s senior vice president of global client development. “It is our job to help Lucion achieve this success by leveraging the e-commerce and e-marketing best practices we have developed during the past decade managing the online businesses of tens of thousands of companies.”
Lucion is marketing and selling its FileCenter and FileBackup software online in versions for home and professional users. FileCenter is a document imaging and file management system that scans, organizes, converts and shreds electronic files, while FileBackup offers an automated way of backing up and recovering important files using secure third-party servers provided by Iron Mountain Incorporated, a Lucion partner. To support the sales of these products through the new Lucion-branded online store and Digital River’s oneNetwork marketplace, Digital River is processing orders as well as providing fraud screening and customer service support.
“We chose Digital River as our e-commerce provider because of successful store implementations with prior companies and because its world-class infrastructure offered our customers a stable, secure online channel that reliably delivers FileCenter and FileBackup downloads,” said Lucion’s CEO, Darin Hunsaker. “Digital River also presented us with an opportunity to expand our online business beyond direct sales by adding our software applications to its oneNetwork marketplace and exposing our software to shoppers through well-known online retail sites.”
About Lucion Technologies, LLC
Lucion Technologies is a developer of breakthrough software solutions that make it easy for people to organize, file and safeguard their electronic and paper files. With Lucion’s FileCenter™ and FileCenter Professional, home and business, users are able to reduce their reliance on paper documents while increasing efficiency. Lucion FileBackup is a simple, automated way of backing up files at a secure, offsite location where users always have access to them. For more information, call (801) 722-7099 or visit http://www.lucion.com.
About Digital River, Inc.
Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.
Digital River is a registered trademark of Digital River, Inc. All other trademarks and registered trademarks are trademarks of their respective owners.
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