Digital River Manages Trend Micro's E-Commerce Operations in Japan
MINNEAPOLIS, July 26, 2005--Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing, today announced that it signed an expanded e-commerce agreement with Trend Micro, Inc. (TSE: 4704, NASDAQ: TMIC), a global leader in antivirus and content security. Based on the agreement, Digital River built and launched a fully localized e-commerce site to support Trend Micro’s online sales operations in Japan. In addition to handling Trend Micro’s expanded Japanese site, Digital River will continue to host Trend Micro’s existing North American and European online stores as well as merchandise and deliver Trend Micro’s software titles into its e-commerce network of more than 600 online retailers.
“By leveraging ten years of e-commerce expertise, we can effectively expand our relationships with our clients while helping them build out their e-commerce initiatives in global markets,” said Joel Ronning, Digital River’s CEO. “Trend Micro’s Japanese online store utilizes some of our key global capabilities, including Asian double-byte characters, and currencies and numeric values. Along with our local partners, we continue to work diligently to offer a comprehensive solution for companies interested in further developing online businesses in the Japanese market.”
Digital River built Trend Micro’s Japanese e-commerce site, accessible via http://www.trendmicro.com or http://shop.trendmicro.co.jp, to meet key localization and cultural requirements important to Japanese consumers as well as small and medium business users. The online stores feature Japanese versions of some of Trend Micro’s leading software titles, including Trend Micro Virus Buster 2005, among others. Payment processing is performed in the Japanese Yen and supports other preferred on- and off-line payment methods. Digital River also is providing fraud prevention screening, digital software delivery, physical product fulfillment through local agencies and strategic e-marketing services.
“Since we began working with Digital River more than four years ago, the company has helped us realize our rigorous growth goals for our online business,” said Lane Bess, executive segment general manager for consumer/ SOHO and president of North America operations for Trend Micro. “We’ve added international online functionality that enables us to better manage the products on our site and offer a superior shopping experience for our customers. Digital River allows us to concentrate on building strong relationships with our end users and maintaining our leadership position in the Japanese market.”
Today, Digital River hosts and manages e-commerce sites for more than 40,000 companies worldwide. These sites can transact in more than 26 currencies across a variety of international payment methods, display in any language or currency, and support customer service in 10 languages, including Chinese, Dutch, English, French, German, Italian, Japanese, Korean, Portuguese and Spanish. To help its clients avoid large registration expenses as well as complicated filing and compliance procedures, Digital River also manages tax processes.
About Trend Micro, Inc.
Trend Micro, Inc. is a global leader in network antivirus and Internet content security software and services. The Tokyo-based corporation has business units worldwide. Trend Micro products are sold through corporate and value-added resellers and managed service providers. For additional information and evaluation copies of all Trend Micro products, visit www.trendmicro.com.
About Digital River, Inc.
Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. and European cities. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.
Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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