Digital River Handles Online Software Sales for Enteractive
MINNEAPOLIS, May 25, 2005--Digital River, Inc. (NASDAQ: DRIV), a global leader in e-commerce outsourcing, today announced that it is providing e-commerce support for Enteractive Distribution, a software publisher-distributor. Based on the agreement, Digital River built and launched the company’s e-commerce store located at www.enteractive.com. Digital River is not only processing online order transactions and physically delivering Enteractive’s software titles, but also implementing strategic e-marketing services to help proactively grow sales on Enteractive’s e-commerce site.
“Our goal is to help our clients build and expand their online businesses by leveraging our world-class e-commerce infrastructure and capabilities as well as our strategic e-marketing services,” said Dave Alampi, Digital River’s vice president of marketing. “Companies outsource their e-commerce operations to us because we have the experience and expertise to implement e-commerce solutions that can help them broaden their customer bases, increase their product exposure and grow their e-commerce site sales. We can help companies achieve these goals while reducing their risk and allowing them to focus on developing and delivering leading products to their customer bases.”
Consumers shopping on Enteractive’s site can find utility, consumer lifestyle and personal productivity software products. Some of the software titles featured on the site include Garfield’s Typing Pal Deluxe, Your Trading Card Maker, Diskjockey File Viewer and Lyriq Crosswords Gold Edition among others.
“We selected Digital River as our e-commerce provider because of the company’s core competency and expertise in running successful online stores,” said Howard Luxenberg, president of Enteractive. “By working with an outsourcer like Digital River, we can not only open new revenue streams by implementing a variety of strategic e-marketing programs, but also expand our business more quickly and cost-efficiently than we could when we were operating our site in-house.”
About Enteractive Distribution
Enteractive Distribution Company, LLC was established in 1992 to help small to mid sized software publishers achieve U.S./Canadian distribution in the retail marketplace.
Enteractive offers a unique, customizable, full-service, royalty-based solution for software publishers from around the world.
About Digital River, Inc.
Digital River, Inc., a global leader in e-commerce outsourcing, builds and manages online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. and European cities. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.
Digital River is a registered trademark of Digital River, Inc. All other trademarks and registered trademarks are trademarks of their respective owners.
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