Digital River Reshapes Global Enterprise E-Commerce Solution
Introduces advancements to administrative technologies and remote control capabilities for managing global e-commerce sites
MINNEAPOLIS – May 20, 2010 - Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, introduced significant advancements to the administrative technologies for its global enterprise e-commerce solution. The enhancements include more intuitive reporting dashboards and analytic tools, significantly enhanced site optimization capabilities, an advanced event calendar to manage and monitor marketing launches, and a new self-service toolset with wizards, in-page instructions and best practice information.
“With this introduction, we are extending our leadership over the competition in flexibility, scalability and manageability. We are transforming our e-commerce model and user interface by opening up our global e-commerce solution and exposing our best-in-class administrative tools to our clients. Our clients now have the best of both worlds – all the advantages and hands-on control of an in-house solution with the full benefits of an outsourced model, including lower risks and reduced infrastructure costs,” said Joel Ronning, Digital River’s CEO. “Whether launching a new e-commerce site with 30 languages, 80 currencies and over 100 payment methods, or making real-time changes to an existing online store, these enhancements will provide our clients with improved usability and complete remote control.”
Digital River’s newly enhanced global enterprise e-commerce solution, which is designed to support the software publishing, games and consumer electronics markets, gives users:
Improved visibility and details around marketing and product launches so they can more proactively manage their businesses;
Easy access to transactional and traffic data in real-time charts and graphs, with options to segment the data to reveal how specific geographic locales are performing;
Advanced store builder capabilities and an easy-to-use web development markup language to control the design of their e-commerce sites and quickly respond to changing market demands; and
The ability to continuously test and optimize marketing offers, product pricing, site design and branding, site flow and navigation.
Ronning continued, “This new easy-to-use interface offers powerful tools that our clients can use to evolve their e-commerce operations into an easily maintained, finely tuned and highly optimized online experience. Our end goal is to help them drive more revenue and strengthen their competitive advantage by increasing sales and close ratios, boosting average order size, and enhancing marketing efforts, all while reducing their overall costs of doing business online.”
About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for software and game publishers, consumer electronics manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud management, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices across the U.S., Asia, Europe and South America. For more details about Digital River, visit the corporate website at www.digitalriver.com or call +1 952-253-1234.
Digital River is a registered trademark of Digital River, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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