Digital River to Exhibit at ad:tech San Francisco 2008
Conference exhibits feature Digital River’s branded e-marketing services
MINNEAPOLIS, April 11, 2008 — Digital River, Inc. (NASDAQ: DRIV), a leading provider of global e-commerce solutions, today announced that it will exhibit at ad:tech San Francisco 2008. The exhibition and conference is being held April 15 - 17, 2008, at the Moscone Center in San Francisco, Calif. At the conference, Digital River will host exhibit booths featuring three of its branded e-marketing services, including the oneNetworkDirect™ affiliate network, DirectTrack® affiliate management platform and BlueHornet® email marketing solution.
Digital River will showcase oneNetworkDirect in booth #6543. Through this affiliate network, online merchants have access to popular high-tech products and one of the largest selections of digital software titles, including some of the market’s newest utilities and leading anti-virus software and multimedia programs.
Booth #6156 will feature the DirectTrack affiliate management platform, which has been recently enhanced to support SubID reporting capabilities. Affiliates can now effectively and effortlessly measure the success of their marketing campaigns via DirectTrack’s enhanced multi-level tracking, which provides conversion reports at campaign, adgroup and keyword levels.
In booth #6379, BlueHornet Networks will showcase its lifecycle email messaging tools. By using these email tools, online retailers can more easily understand, predict and respond to customers’ stated preferences and observed behaviors as they emerge and change over time.
ad:tech San Francisco is a two-day, interactive advertising and technology exhibition and conference dedicated to connecting all sides of today’s brand marketing landscape. More information about ad:tech San Francisco can be found at http://www.ad-tech.com/sf/.
About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions, builds and manages online businesses for more than 40,000 software publishers, consumer technology manufacturers, distributors, online retailers and affiliates. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company’s comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; Tokyo, Japan; and Shanghai, China. For more details about Digital River, visit the corporate Web site at www.digitalriver.com or call 952-253-1234.
Digital River and DirectTrack are registered trademarks and oneNetworkDirect is a trademark of Digital River, Inc. BlueHornet is a registered trademark of BlueHornet Networks, Inc. All other company and product names are trademarks, registrations or copyrights of their respective owners.
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